Rotating Banners

Press Release: Canon Announces EF 70-300mm f/4.5-5.6 IS II with LCD Screen



Canon has announced the new EF 70-300 f/4.5-5.6 IS II lens. The EF 70-300mm F4.5-5.6 IS II USM updates a lens from 2005 with a Nano USM motor, offering USM motor focusing for stills and a quieter STM stepping motor for video AF. This is the second Canon lens to offer this type of motor; the first was the 18-135mm F3.5-5.6 IS USM introduced in February.

New to the lens is a LCD display. The new information panel can be used to display focusing distance, focal length and 'shake amount'. The lens claims four stops of shake correction, uses one UD element to reduce chromatic aberration and offers a close focusing distance of about 1.2m/4ft.

Features at a glance:
  • EF-Mount/Full-Frame Format
  • Maximum Aperture: f/4-5.6
  • One Ultra Low Dispersion Element
  • NANO USM Autofocus System
  • Optical Image Stabilizer
  • Lens Information Display
  • Full-Time Manual Focus
  • Rounded 9-Blade Diaphragm
Canon EF 70-300mm f/4-5.6 IS II [$549.99]: Amazon | B&H Photo | Adorama

Continue reading for full press release.

Capture High-Quality Action Shots and Video From Afar with the New Canon EF 70-300mm f/4.5-5.6 IS II USM Lens

Affordable Lens Features NANO USM Technology, Enhanced Image Stabilizer and Information Display

MELVILLE, N.Y., September 15, 2016 – Having the right tool for the job has long been the mantra for professional photographers and hobbyists alike. Canon’s wide array of lenses provide users with a variety of creative options to help capture dynamic photos and videos with their DSLR cameras. Canon U.S.A., Inc., a leader in digital imaging solutions, announced today the new Canon EF 70-300mm f/4.5-5.6 IS II USM lens featuring NANO USM technology for high-speed and near-silent focusing in both still and video modes. The lens also features a new LCD information display and four-stop* image stabilization.

“To help photographers that are striving to create the most amazing pictures and videos possible, Canon is dedicated to developing the best tools to help them with their goal,” said Yuichi Ishizuka, president and COO, Canon U.S.A., Inc. “Having this new EF 70-300mm f/4.5-5.6 IS II USM lens in a photographer’s camera bag will surely help them achieve their creative vision.”

Designed with the user in mind, this affordable new lens includes technology to spark creativity and deliver excellent image and video quality from afar. This is the second Canon lens equipped with NANO USM technology, a focusing motor that combines the benefits of a ring USM (ultrasonic motor) for high-speed AF during still photo shooting and lead-screw type STM (stepping motor) for smooth and quiet video autofocusing (AF)

Features for the Canon EF 70-300mm f/4.5-5.6 IS II USM lens include:
  • High-speed autofocus for shooting stills and smooth, near-silent autofocus when shooting video is achieved by incorporating NANO USM technology.
  • New Lens Information Display shows focusing distance, focal length and shake amount.
  • One UD Lens helps reduce chromatic aberration and delivers outstanding high resolution and high-contrast results.
  • Image Stabilizer effect at up-to-4* stops of shake correction helps capture sharp images.
  • Circular aperture (9 blades) helps deliver beautiful, soft backgrounds.
  • Full-time manual focus allows manual focus adjustment while in AF Mode.
  • The Canon EF 70-300mm F/4.5-5.6 IS II USM lens is scheduled to be available in November 2016, for an estimated retail price of $549.99**.
For more information: http://www.usa.canon.com/


Related Posts Plugin for WordPress, Blogger...